Statistics for Management and Economics, Abbreviated

10th Edition

Keller, Gerald
eISBN-13: 9781305480483

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Emphasizing applications over calculation, worldwide-bestseller STATISTICS FOR MANAGEMENT AND ECONOMICS, ABBREVIATED 10e demonstrates how vital statistical methods are for today's managers and economists−and teaches students how to apply these tools to real business problems. Written specifically for the one-term modern business statistics course, the text uses a unique three-step ICI approach to problem solving. This approach teaches students to IDENTIFY the correct statistical technique by focusing on the problem objective and data type, then COMPUTE the statistics (doing them by hand, using Excel 2013, or using MINITAB 16), and ultimately INTERPRET results in the context of the problem. Incorporating various functional areas of business, data-driven examples, exercises, and cases give students plenty of hands-on practice applying statistical applications used by marketing managers, financial analysts, accountants, economists, and others.
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Sold By Cengage Learning
ISBNs 9781305480483
Language eng
Number of Pages 800
Edition 10th